FROM LAB
TO THE MARKET
Business Innovation and Design Project
for Nutrition graduates
OBJECTIVE:
● The purpose of this 1 month long Business Innovation and Design (BID) project is to acquaint students with the process for launching a business venture from scratch.
● Students will learn how to take a product and/or service from the lab to the market, commercialise it and make it sustainable
PROGRAM STRUCTURE:
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Weekly LIVE interactive session (2 hour) with Chief Mentor Dr. Vishal Marwah (MS, MBBS)
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Weekly follow-up sessions with Design Mentors (Nutrition Innovators) who are past NEP graduates
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Interactive and experiential learning in groups of 4-6 participants
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Students will be given access to recordings of the sessions through the NEP online portal.
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The project will culminate with the students presenting their business plans on Demo Day.
BENEFITS:
After completing this project, the students will have:
1) A concrete action plan and strategy to take their innovation to the market
2) A clear understanding of their most valuable customer and target market
3) A plan for scaling up their innovation while making it profitable
4) Developed an entrepreneurial spirit and an understanding of how businesses are set up.
ELIGIBILITY CRITERIA:
BSc or MSc students from Food science,
Nutrition and Dietetics
PROGRAM FEE:
INR 4150 per participant for a minimum of 20 participants.
This includes:
● 1 year access to all online course materials
● Course completion Certificate
Refund policy:
- Program fee is non-transferable
- In case the program is cancelled due to inadvertent reasons, INR 4000 will be refunded. INR 150 will be deducted as a processing fee.